Match List – I with List – II:
| List – I (Theories) | List – II (Context of Communication) |
| (a) Mathematical theory of communication | 1. Human communication |
| (b) Game theory | 2. Mass Communication |
| (c) ‘Trans-per’ model of communication | 3. Interpersonal communication |
| (d) ‘Diffusion of Innovations model | 4. Development communication |
| Codes: | (a) | (b) | (c) | (d) |
| (A) | 2 | 3 | 1 | 4 |
| (B) | 2 | 4 | 1 | 3 |
| (C) | 4 | 1 | 3 | 2 |
| (D) | 3 | 2 | 4 | 1 |
Correct Ans: (A)
This question checks your understanding of major communication theories and their relevant contexts. First, consider the Mathematical theory of communication by Shannon and Weaver. It focuses on technical aspects of signal transmission, such as noise and channel capacity. Therefore, it best applies to mass communication, making (a) → 2.
Next, take the Game theory. It originated in economics but is widely used in strategic communication. It involves predicting decisions in competitive environments. Thus, this fits well within interpersonal communication, where individual choices matter. So, we link (b) → 3.
Moving forward, the ‘Trans-per’ model of communication emphasizes mutual understanding and shared meaning between the sender and receiver. This model reflects human communication and how people make meaning through interaction. Hence, (c) → 1.
Lastly, the Diffusion of Innovations model, developed by Everett Rogers, explores how new ideas and technologies spread in a society. It directly connects to development communication, particularly in agricultural, health, and rural campaigns. Consequently, we assign (d) → 4.
In conclusion, the correct sequence is:
- (a) 2 – Mathematical theory → Mass Communication
- (b) 3 – Game theory → Interpersonal communication
- (c) 1 – ‘Trans-per’ model → Human communication
- (d) 4 – Diffusion model → Development communication
This matches Option (A).
