Layer by layer developmental communication is identified as
- Developmental convergence
- Developmental onion
- Developmental roll
- Developmental scape
Correct Ans: (B)
Explanation:
The Developmental Onion Model describes how communication develops in layers, much like the layers of an onion. This concept helps explain how social change and development occur gradually, rather than instantly.
Each layer represents a stage of development, where communication plays a vital role in transforming societies. The process starts with basic awareness, then moves toward public engagement, and eventually leads to policy changes and sustainable development.
- Core Layer (Inner Circle): This stage involves awareness-building. People receive information about issues such as health, education, and economic growth. Media campaigns, public discussions, and educational programs help shape opinions.
- Middle Layers: These layers focus on community engagement and policy influence. People begin to participate in discussions, share knowledge, and demand change. Governments and organizations implement policies based on these evolving needs.
- Outer Layer: At this stage, development efforts become institutionalized. Communication channels ensure long-term change, supported by governments, NGOs, and global organizations. The focus shifts to sustaining development and improving public welfare.
Additionally, the Developmental Onion Model highlights that development is not a one-time event. It requires continuous communication, adaptation, and community involvement. Without proper communication strategies, development efforts may fail to bring lasting impact.
In conclusion, the Developmental Onion Model emphasizes that effective communication happens in layers, ensuring that societies grow and evolve through a step-by-step approach.
