Assertion (A): The language newspaper in India is expanding exponentially whereas newspaper is on the decline in the Western countries.
Reason (R): There are a large number of neo-literates in various States of India and they buy newspaper to read.
(A) Both (A) and (R) are true.
(B) Both (A) and (R) are true, but (R) is not the correct explanation of (A).
(C) (A) is true, but (R) is false.
(D) (A) is false, but (R) is true.
Correct Ans: (A)
Explanation:
Language newspapers in India have experienced rapid growth, while print media in Western countries continues to decline. The rising number of readers in India has contributed to this expansion, whereas digital platforms dominate news consumption in the West.
Moreover, India’s increasing literacy rate plays a crucial role. Many neo-literates, especially in rural and semi-urban areas, prefer newspapers in their regional language. Since they are more comfortable reading in their mother tongue, demand for language newspapers has surged across states. In contrast, Western countries have already transitioned to digital news consumption, leading to a decline in print media.
Additionally, affordability and accessibility make regional newspapers popular. Many households in India still rely on newspapers for daily information due to limited internet access. Language newspapers cater to local issues, ensuring relevance for readers. This localized content gives them an advantage over national and English-language newspapers.
Furthermore, advertising revenue fuels the growth of Indian language newspapers. Local businesses prefer print advertisements due to their affordability and effectiveness in reaching target audiences. Meanwhile, Western countries face a decline in print ad revenue as businesses shift to digital marketing.
Overall, both statements are true. The growing number of neo-literates contributes to the expansion of language newspapers in India, but other factors like affordability, local content, and advertising also play a role. Meanwhile, Western print media struggles to compete with digital platforms, leading to its decline.
