DATES IN JOURNALISM AND MASS COMMUNICATION

Understanding important days and dates in Journalism and Mass Communication is crucial for competitive exams. Questions related to these topics often appear in sections like “match the following” or chronological order. If you’re preparing for the UGC-NET exam conducted by the National Testing Agency (NTA), this test series will help you revise and crack the exam. Here are twenty questions designed to help you review key dates and events in Journalism and Mass Communication.

Questions and Answers

1. When did Berlo develop the SMCR model?
   • Answer: 1960
2. When did Shannon and Weaver form their model of communication?
   • Answer: 1949
3. When did the Editor’s Guild of India establish?
   • Answer: 1977
4. When did Filmfare magazine launch?
   • Answer: 1952
5. When did the Indian Language Newspaper Association (ILNA) form?
   • Answer: 1941
6. When did the Advertising Standards Council of India (ASCI) found?
   • Answer: 1985
7. In which year did the Registrar of Newspapers for India (RNI) accept?
   • Answer: July 1956
8. When did ‘The Hindu’ newspaper launch?
   • Answer: 1878
9. When did ‘The Awake’ magazine launch?
   • Answer: 1919
10. When did ‘India Today’ launch?
    • Answer: 1975
11. When did ‘Outlook’ magazine launch?
    • Answer: 1995
12. When did ‘Femina’ magazine launch?
    • Answer: 1959
13. When did ‘The Week’ magazine found?
    • Answer: 1982
14. When did ‘Frontline’ magazine launch?
    • Answer: 1984

Key Models and Theories

• Berlo’s SMCR Model (1960): This model focuses on the process of communication, breaking it down into Source, Message, Channel, and Receiver.
• Shannon and Weaver Model (1949): Known as the mother of all models, it introduced the concept of noise in communication.

Important Organizations and Publications

• Editor’s Guild of India (1977): This organization protects the interests of editors and promotes journalistic standards.
• Filmfare Magazine (1952): One of India’s leading entertainment magazines, known for its annual Filmfare Awards.
• Indian Language Newspaper Association (ILNA) (1941): This association represents the interests of Indian language newspapers.
• Advertising Standards Council of India (ASCI) (1985): This self-regulatory organization ensures ethical advertising practices.
• Registrar of Newspapers for India (RNI) (1956): This body regulates and monitors the publication of newspapers in India.

Notable Publications

• The Hindu (1878): One of India’s most respected newspapers, known for its rigorous journalism.
• The Awake (1919): A magazine known for its in-depth articles and global perspective.
• India Today (1975): A leading news magazine that covers a wide range of topics from politics to lifestyle.
• Outlook (1995): Known for its investigative journalism and in-depth analysis.
• Femina (1959): A women’s magazine that covers fashion, beauty, and lifestyle.
• The Week (1982): A news magazine that provides comprehensive coverage of national and international events.
• Frontline (1984): A fortnightly magazine known for its detailed and analytical articles on current affairs.