Write the correct sequence of news factors identified by Galtung and Ruge:
(A) Amplitude, Unambiguity, Familiarity, Frequency
(B) Unambiguity, Familiarity, Frequency, Amplitude
(C) Frequency, Amplitude, Unambiguity, Familiarity
(D) Familiarity, Frequency, Unambiguity, Amplitude
Correct Ans: (C)
Explanation: –
Galtung and Ruge’s 1965 study on news values outlined key factors that influence the selection of news stories. These factors are listed in a specific order:
Familiarity: Events related to the audience’s cultural or geographical proximity are preferred.
Frequency: Stories that match the regular timing of news cycles are more likely to be picked.
Amplitude: Larger, more dramatic, or impactful events gain attention.
Unambiguity: Clear, straightforward events are easier to report and comprehend.
