The Act that governs the rights and duties of advertising agencies is
The Act that governs the rights and duties of advertising agencies is (A) Indian Penal
Category: Sept 2013 (II)
method of heavy media usage for a given period of time Is
The method of heavy media usage for a given period of time for advertising is
Mille rate is associated with
Mille rate is associated with (A) Print media (B) Audio media (C) Visual media (D)
When the receiver is in little need of information, it is
When the receiver is in little need of information, it is known as (A) Passive
When we prefer the simplest method for research, it is
When we prefer the simplest method for research, it is called the principle of (A)
Focus group interviews need a
Focus group interviews need a (A) moderator (B) recordist (C) Stenographer (D) Projectionist Correct Ans:
The dependency theory of development is supposed to
The dependency theory of development is supposed to be understood in the context of (A)
The dominant model of development has in its focus
The dominant model of development has in its focus (A) Basic needs (B) Elitist aims