Category: Theories and Models

Dive deeper into communication theories and models with our Theories and Modals of Communication category.

Key Thinkers and Their Contributions to Media and Communication

Match List – I with List – II: List – I (Author) List – II (Concept) (a) W.W.

Developmental media Philosophy exports (A) Domestic media content (B) Intellectual property of a country (C) De-Westernized views (D)

Organisational communication is concerned with the flow of messages within a network of interdependent (A) Relationships (B) Performances

Identify the correct sequence of Mc Quail’s five basic functions of media. (A) Information, Correlation, Continuity, Entertainment, Mobilization.

Assertion (A): Non-verbal communication is not always through presentational codes such as gestures and eye movements. Reason (R):

Assertion (A): When the selected signs are combined into a message, it becomes a syntagm. Reason (R): It

“Revolution of the empowerment of the media consumer” is argued by (A) Denis Mcquail (B) Julious Reuters (C)

In the mass manipulative model, the audience is considered as (A) passive (B) Active (C) Aligned (D) Critical