Rhetoric’ as the basis of better communication was emphasised by(A) Berlo(B) Wilbur Schramm(C) Newcomb(D) Aristotle Correct Ans: (D) Explanation: Aristotle strongly
For Roland Barthes, myth is a system of(A) Contrasts(B) Morality(C) Precepts(D) Communication Correct Ans: (D) Explanation: Roland Barthes viewed myth as
Semantic noise is concerned with the understandability of(A) the medium(B) the transmission(C) the encoder(D) the message Correct Ans: (D) Explanation: Semantic
In communication, critical readings are (A) Irrational(B) Probabilistic(C) Contradictory(D) Cognitive Correct Ans: (D) Explanation: Critical readings in communication require individuals to
Read the following passage and answer Questions. Priming refers to the effect of some preceding stimulus or event on how we
Match List – I and List – II: List I (Concept) List II (Description) (a) Alternative Media 1. Measuring media use
