The key element of ‘minimax’ programming philosophy of electronic media is (A) relentless search for audience (B) relentless search for programmes
A sketch writer is different from a (A) political columnist (B) witty information supplier (C) backbencher (D) rare visitor to the
According to H.J. Gans, the suitability of an event makes it (A) Insignificant (B) Negative (C) Unbalancing (D) Newsworthy Correct Ans:
The rolling news format was popularised by (A) Doordarshan (B) BBC (TV) (C) CNN (D) ABC Correct Ans: (C) The rolling
Newsrooms are also subject to division of labour, a form of (A) Cognitive assessment (B) Non-control (C) Generalisation (D) Bureaucratisation Correct
Tie-backs in news reports are used to (A) obtain credibility to a story (B) find a correct attribution (C) be truthful
