Lasswell’s model of communication was further improved by: (A) Wilbur Schramm (B) Elihu Katz (C) Braddock (D) David Berlo Correct Ans:
News deadlines have become constant because of: (A) news media (B) television (C) radio (D) evening newspapers Correct Ans: (B) Explanation:
Truth is not a defence in cases involving: (A) Criminal libel (B) Civil libel (C) Slander (D) Official secrets Correct Ans:
The establishment of the Hutchins Commission was prompted by (A) James Reston (B) Joseph Pulitzer (C) Catherine Graham (D) Henry Luce
The period when commercials are to be broadcast is identified as: (A) prime time (B) break time (C) time channel (D)
Impact impression is the degree of consumer reaction to: (A) a product (B) a service (C) an advertisement (D) an in-house
