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UGC-NET Course

Media studies

When codes govern signs, when assembled together, they become

Leave a Comment / Dec 2013 (II), Mass Media, MCQ (Question-Answer), UGC-NET (Paper II) /

When codes govern signs, and when assembled together, they become (A) Texts (B) Paradigms (C) Contexts (D) Symbol Correct Ans: (A) Explanation: Codes actively structure signs, and when people assemble these signs, they create texts. In semiotics, codes establish rules that shape how individuals structure and interpret signs. These codes allow people to understand language, […]

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Understanding Syntagm and Paradigm in Semiotics

Leave a Comment / MCQ (Question-Answer), Sept 2013 (III), Theories and Models, UGC-NET (Paper III) /

Assertion (A): When the selected signs are combined into a message, it becomes a syntagm. Reason (R): It happens as vocabularies in a language form a paradigm. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true,

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The book, ‘Bias of Communication’ was written by

Leave a Comment / MCQ (Question-Answer), Sept 2013 (III), Thinkers, Authors & their books, UGC-NET (Paper III) /

The book, ‘Bias of Communication’ was written by (A) Harold Innis (B) Herbert Gans (C) D. R. Leduc (D) J.H. Boyer Correct Ans: (A) Explanation: Harold Innis wrote The Bias of Communication to explore how different forms of media influence societies. His work highlights the connection between communication technology and power structures. First, Innis argues

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According to survey by C. J. Nelson Research Inc, average reader

Leave a Comment / Journalism, June 2013 (III), MCQ (Question-Answer), UGC-NET (Paper III) /

According to a survey by C. J. Nelson Research Inc., an average reader is expected to read a minute (A) 200 words (B) 250 words (C) 300 words (D) 350 words Correct Ans: (B) Explanation: Reading speed varies based on comprehension level, content type, and reader familiarity. However, C. J. Nelson Research Inc. conducted a

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For communicators, epistemology is concerned with the theories of

Leave a Comment / June 2013 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

For communicators, epistemology is concerned with the theories of (A) Knowledge (B) Contrasts (C) Uniformity (D) Modernity Correct Ans: (A) Explanation: Epistemology in communication refers to the study of knowledge. It examines how individuals acquire, interpret, and validate information. This field plays a crucial role in media studies, journalism, and mass communication. Since knowledge shapes

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Jacobson’s Model of Communication has constituent factors

Leave a Comment / June 2013 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

Jacobson’s Model of Communication has constituent factors numbering (A) two (B) Four (C) six (D) eight Correct Ans: (C) Explanation: Roman Jakobson’s model of communication consists of six key factors. He introduced this model to explain how different elements interact in the communication process. These factors ensure that messages are effectively sent, received, and understood.

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