Relationship of sign to others in its system is called by Saussure

The relationship of the sign to others in its system is called by Saussure as (A) Reality (B) Externality (C) Changeability (D) Value Correct Ans: (D) Explanation: Ferdinand de Saussure introduced the concept of value in semiotics. He explained that a signโ€™s meaning depends on its relationship with other signs in a system. Instead of […]

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