Assertion (A): Historical research in mass communication is more than chronological. Reason (R): It is more events oriented including social, political and economic developments to provide a holistic interpretation than a statement of dates and facts. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not […]
The Scope of Historical Research in Mass Communication Read More »
Assertion (A): Indian media have national development as a high priority area for coverage. Reason (R): India is an emerging economic power and has to compete with China in the global market. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of
Coverage of National Development in Indian Media Read More »
Assertion (A): Media manufactured culture is transient and keep on changing. Reason (R): Mediated culture is vulgar and does not have any artistic value. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R) is
The Changing Nature of Media-Manufactured Culture Read More »
Assertion (A): Media cannot set any agenda for national debates. Reason (R): Media audience select contents of their choice. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R) is false. (D) (A) is false,
Media’s Role in Setting National Debates Read More »
Assertion (A): The idea of controlling social media through legislation in India is controversial. Reason (R): The third sector has opposed the proposal because it has found the social media effective for reacting the educated sections of the society. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but
Controversy Over Social Media Legislation in India Read More »
Assertion (A): Mass media in India now suffer from celebrity syndrome. Reason (R): Inter-media competition has compelled them to opt for it to survive in the field. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true,
Impact of Celebrity Syndrome on Indian Mass Media Read More »
Assertion (A): Every year a large number of new brands fail and thus die. Reason (R): Brands survive only when they have functional value. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R) is false.
Why Do Many New Brands Fail Every Year? Read More »
Assertion (A): Communication Research is only confined to the elements of transmission model. Reason (R): No fund is available to explore the new areas of communication. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R)
Scope of Communication Research Beyond Transmission Model Read More »
