Category: June 2015 (II)

Find out the correct sequence of the five stages of Heath’s Cyclical model of activism in PR: (A)

Identify the correct chronological sequence of the following professional organisations: (A) Public Relations Society of India, Editors’ Guild,

Identify the correct chronological order of the following communication models: (A) HUB, Schramm’s, Shannon and Weaver, Westley and

Assertion (A): An attitude is a learned pre-disposition to react to objects favourably or negatively, in advertising. Reason

Assertion (A): Mass media are powerful political instruments in a popular democracy. Reason (R): Because they can always

Assertion (A): The concept of developmental communication has become redundant in the present-day scenario. Reason (R): The trend

Assertion (A): Most communication research studies are considered as lopsided. Reason (R): The studies mainly focus on media

Assertion (A): Public relations is a corporate strategy of mind management. Reason (R): It is a profession based

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