Mechanical reproduction in communication leads to Mechanical reproduction in communication leads to (A) denotation (B) connotation (C) notation (D) selection Correct Read More ยป
Advertising scheduling pattern that has period of intensified activity An advertising scheduling pattern that has a period of intensified activity is popularly called (A) Read More ยป
An index that identifies the demand for a brand within a region An index that identifies the demand for a brand within a region is identified as Read More ยป
Organisations that move products from producers to consumers are People and media organisations that move products from producers to consumers are called (A) sellers Read More ยป
A single frame of a commercial that summarises the core message A single frame of a commercial that summarises the core message is labelled as (A) Read More ยป
What outlines message strategy decisions behind an advertisement A document that outlines the message strategy decisions behind an individual advertisement is known as Read More ยป
A rational message with a strong argument calling for action is A rational message with a strong argument calling for action is known as (A) market Read More ยป
The Starch test is applied only to media ads The Starch test is applied only to media ads (A) print (B) outdoor (C) broadcast Read More ยป