
Global Nature of Indian Advertising Industry
Assertion (A): The advertising industry in India has of late acquired international character. Reason (R): The collaborative arrangements with big multinational

Assertion (A): The advertising industry in India has of late acquired international character. Reason (R): The collaborative arrangements with big multinational

Assertion (A): Educational communication in India is a sage of unlimited success. Reason (R): The UGC funded MMRCs are functioning in

Assertion (A): News is news because it is news. Reason (R): No one tells the audience that news is the selective

Assertion (A): Public opinion polls conducted by Indian media houses lack professionalism. Reason (R): Because Indian publics have no consistent opinions

Assertion (A): Democracy in India is in peril because of mass media. Reason (R): With too many regional satraps controlling regional

Assertion (A): The live telecast of legislative proceedings has made the issue of contempt of legislatures irrelevant. Reason (R): When people