The Westley and McLean Model of communication identifies _______ role of the receiver. (A) The advocacy (B) The environmental (C) The
The news media’s primary responsibility to its audience is to provide truthful and accurate information in support of (A) Anti-establishment movements
For Woolfson, individual consciousness, permeated by social communication is (A) socio-ideological (B) politico-creative (C) psycho-persuasive (D) ideo-cultural Correct Ans: (A) Explanation:
Majid Tehranian has spoken of development becoming a/an (A) Philosophy (B) Idea (C) Ism (D) Concentric concept Correct Ans: (C) Explanation:
George Gerbner while propounding the cultivation Theory emphasized on the concepts of: Heavy viewers, light viewers and mainstreaming, the last one
When media companies are owned by non-media business houses, it is called (A) Chain ownership (B) Joint Stock ownership (C) Conglomerate
