Yellow Journalism started with:
(A) Rupert Murdoch
(B) Pulitzer
(C) B. G. Horniman
(D) Winston Churchill
Correct Ans: (B)
Explanation:
Yellow journalism began in the late 19th century with Joseph Pulitzer and William Randolph Hearst. The term refers to sensationalized and exaggerated news reporting aimed at attracting readers and boosting newspaper sales. Pulitzer’s New York World and Hearst’s New York Journal were at the forefront of this style, often using bold headlines, scandalous stories, and emotional appeals. While it increased readership, yellow journalism was criticized for compromising journalistic ethics and prioritizing profit over accurate reporting.
