__________ has written the book, Newsman’s English (A) Mitchel V Charnley (B) Bruce Westley (C) John Hohenberg (D) Harold Evans Correct Ans: (D) Explanation: Harold Evans, a legendary British journalist and editor, authored the widely respected book Newsman’s English. This book forms part of his essential five-volume series titled “Editing and Design”, which serves as […]
__________ has written the book, Newsman’s English Read More »
According to semiologists, myths, artworks and subcultures are considered as________. (A) co-alitions (B) non-variables (C) languages (D) non-cultural forms Correct Ans: (C) Explanation: Semiologists—experts who study signs and symbols—view myths, artworks, and subcultures as languages because all of them communicate meaning beyond words. They treat these cultural elements as systems filled with signs, codes, and
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Assertion (A): Media language generates and constitutes the social world. Reason (R): Because it is not merely a channel of information, but also an integral part of our experiences. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is
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‘Ticket on the meat’ refers to Correct Ans: (C) Explanation:In journalism, the phrase ticket on the meat refers to the headline. This metaphor compares a news story to a piece of meat and the headline to the label that sells it. Just like a ticket draws attention to the product, a headline grabs the reader’s
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The other word for copywriting is Correct Ans: (A) Explanation:The other word for copywriting is deadwood. This may sound surprising, but in media and advertising circles, professionals have used this term to describe unused or outdated copy. Copywriting refers to the process of writing text for advertising or promotional materials. It involves crafting messages that
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Use of language in mediated communication imposes a grid on Correct Ans: (C) Explanation: Language plays a crucial role in mediated communication, influencing how people perceive and interpret the world. It imposes a grid on reality, meaning it structures, filters, and sometimes even distorts how individuals understand events, people, and cultures. Mass media, including news,
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Assertion (A): The quality of newspaper language has improved enormously in recent years. Reason (R): The new technology of communication is responsible for changes in media language. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R) is
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