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The advertising medium that has the advantage of high selectivity

Leave a Comment / Advertising and Marketing Communication, June 2012 (III), MCQ (Question-Answer), UGC-NET (Paper III) /

The advertising medium that has the advantage of high selectivity, immediacy and low cost is (A) Newspaper (B) Direct Mail (C) Radio (D) Online Correct Ans: (D) Explanation: Online advertising stands out due to its high selectivity, immediacy, and cost-effectiveness. Unlike traditional media, digital platforms allow advertisers to target specific audiences based on demographics, interests, […]

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Which are the external communication medium?

Leave a Comment / ICT, UGC-NET (Paper II) /

Getting ready for the UGC-NET exam or any other exam in Journalism and Mass Communication can be challenging. But with JMC Study Hub, it doesn’t have to be! We know that aspirants sometimes find it hard to understand the concepts, so we’re here to help. In this blog post, explanations of the questions will give a better understanding.

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