The Elaboration Likelihood Model (ELM) examines: 

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The Elaboration Likelihood Model (ELM) examines:  (A) the ways in which people are persuaded (B) the ways in which people are provoked (C) the ways in which people are motivated (D) the ways in which people are misguided Correct Ans: (A) Explanation:The Elaboration Likelihood Model (ELM) explains how people respond to persuasive messages. Richard Petty […]

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