Assertion (A): Today the focus of media is more on hype and entertainment than information and education. Reason (R): Because they aim at massive audience consisting of common denominators that have low level tastes and preferences. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the […]
Media’s Shift Towards Hype and Entertainment Read More »
Assertion (A): Indian media have started focusing on soft news of social and society events these days. Reason (R): Corporatisation of media and industrialization of Indian culture are the factors influencing the trend. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation
The Shift to Soft News in Indian Media Read More »
Assertion (A): Indian journalism is fast moving towards tabloidisation like its western counterparts. Reason (R): Because there is no law of privacy in India to prevent its invasion. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R)
Tabloidisation in Indian Journalism: Myth or Reality? Read More »
Assertion (A): New technology is the only driving force behind the media boom in India. Reason (R): Media contents are produced to meet the market – imputed needs. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R)
Technology and Market Demand Drive India’s Media Boom Read More »
