Category: UGC-NET (Paper III)

Assertion (A): In media research, the biological and psychological characteristics of respondents change during the

Assertion (A): The advertising industry in India has of late acquired international character. Reason (R):

Assertion (A): Educational communication in India is a sage of unlimited success. Reason (R): The

Assertion (A): News is news because it is news. Reason (R): No one tells the

Assertion (A): Public opinion polls conducted by Indian media houses lack professionalism. Reason (R): Because

Assertion (A): Democracy in India is in peril because of mass media. Reason (R): With

Assertion (A): The live telecast of legislative proceedings has made the issue of contempt of

The key element of ‘minimax’ programming philosophy of electronic media is (A) relentless search for

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