Copy platform refers to
Copy platform refers to Correct Ans: (B) Explanation:A copy platform refers to a collaborative effort between the client
Active video is
Active video is Correct Ans: (D) Explanation:Active video refers to the picture information that appears on a screen
‘Ticket on the meat’ refers to
‘Ticket on the meat’ refers to Correct Ans: (C) Explanation:In journalism, the phrase ticket on the meat refers
‘Dead husk’ in ads relates to limitation of
‘Dead husk’ in ads relates to limitation of Correct Ans: (A) Explanation:In advertising, the term dead husk refers
Academy ratio in a film is
Academy ratio in a film is Correct Ans: (B) Explanation:The Academy ratio in film is 1.33 to 1.
Inserting a TV program between two popular TV program is
Inserting a TV program between two popular TV program to boost its ratings is known as Correct Ans:
The other word for copywriting is
The other word for copywriting is Correct Ans: (A) Explanation:The other word for copywriting is deadwood. This may
Manuel Castelles belongs to a school of
Manuel Castelles belongs to a school of Correct Ans: (D) Explanation:Manuel Castells belongs to the Critical Theory school.