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Assertion (A): Cross-media ownership in India is a reflection of global trend in the media industry. Reason (R):
Assertion (A): In media research, the biological and psychological characteristics of respondents change during the course of a
Assertion (A): The advertising industry in India has of late acquired international character. Reason (R): The collaborative arrangements
Assertion (A): Educational communication in India is a sage of unlimited success. Reason (R): The UGC funded MMRCs
Assertion (A): News is news because it is news. Reason (R): No one tells the audience that news
Assertion (A): Public opinion polls conducted by Indian media houses lack professionalism. Reason (R): Because Indian publics have