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scheme advertising

Scheme advertising aims at _________ promotion.

Leave a Comment / Advertising and Marketing Communication, Dec 2013 (III), MCQ (Question-Answer), UGC-NET (Paper III) /

Scheme advertising aims at _________ promotion. (A) Institutional (B) Creative (C) Internal (D) Consumer Correct Ans: (D) Explanation: Scheme advertising focuses on consumer promotion, aiming to attract buyers by offering special deals, discounts, or incentives. Companies use this strategy to boost sales, encourage brand loyalty, and influence purchasing decisions. Therefore, it plays a crucial role […]

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Advertising aimed at consumer promotions where a specific offer:

Leave a Comment / Advertising and Marketing Communication, Dec 2007 (II), MCQ (Question-Answer), UGC-NET (Paper II) /

Advertising aimed at consumer promotions where a specific offer is made is known as:  (A) scheme advertising (B) promotional advertising (C) selective advertising (D) focus advertising Correct Ans: (D) Explanation: Focus advertising targets consumer promotions by presenting a specific offer or incentive aimed at attracting a targeted audience. Advertisers use this method to highlight limited-time

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