Media Influence on Public Perception: The Agenda-Setting Theory

Leave a Comment / June 2009 (II), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper II) /

Assertion (A): Greater the attention media pay to issues, events, or personages, the greater is the importance given by the audience to them. Reason (R): Media can only influence what the people are to think about, not the direction of opinion on issues. (A) Both (A) and (R) are true (B) Both (A) and (R) […]

Media Influence on Public Perception: The Agenda-Setting Theory Read More »