Research is Crucial to Effective Public Relations Campaigns

Leave a Comment / Dec 2014 (III), MCQ (Question-Answer), Public Relation & Corporate Communication, UGC-NET (Paper III) /

Assertion (A): Public relations campaign in India are undertaken without proper research because of ignorance of its effect. Reason (R): The answer to the problem lies in educating the PR campaigners and a change of their minds is possible. Correct Ans: (A) Explanation: Many public relations campaigns in India are launched without solid research. This […]

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