Film and visual communication
April 30, 2026
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The number of agate lines of advertising printed in a specific period is known as (A) Linage (B)
The principal feature of marketing communication (A) Surplus-demand (B) Product life (C) Hidden prices (D) Two-way communication Correct
Theme advertisements normally contain (A) Discount data (B) Emotional appeal (C) Investment information (D) Colourful slang Correct Ans:
Scheme advertising aims at _________ promotion. (A) Institutional (B) Creative (C) Internal (D) Consumer Correct Ans: (D) Explanation:
Publishing or telecasting controversial advertisements is a (A) PR tactic (B) Political stunt (C) Non-commercial strategy (D) Mindless
Frequency range of FM Broadcast is (A) 80 MHz – 110 MHz (B) 88 MHz – 110 MHz