The process school of communication leans heavily on
The process school of communication leans heavily on (A) Linguistics (B) Applied arts (C) Semiotics (D) Social sciences
In communication, redundancy has
In communication, redundancy has (A) Highest predictability (B) Lowest predictability (C) Balanced predictability (D) Imperfect predictability Correct Ans:
Central to the uses and gratifications approach would be
Central to the uses and gratifications approach in communication would be (A) Messages (B) Channels (C) Audiences (D)
The main purpose of asymmetric two-way model of public relations
The main purpose of asymmetric two-way model of public relations is (A) Distortion of facts (B) Scientific persuasion
_________ is considered as a mechanical medium.
_________ is considered as a mechanical medium. (A) Book (B) Newspaper (C) Television (D) Puppetry Correct Ans: (C)
Who first described mass media as a culture industry?
Who first described mass media as a culture industry? (A) Stuart Hall (B) Theodor Adorno (C) Stuart Mill
The functional analysis approach in communication is related to
The functional analysis approach in communication is related to (A) Personal influence approach (B) Mass culture approach (C)
Indian television channels are accused of promoting the stereotype
Indian television channels are accused of promoting the stereotype of women being (A) Aggressive (B) Affectionate (C) Submissive