Q. The First Advertising Agency was set up in the year: (December 2022, UGC NET)
1. 1840
2. 1749
3. 1841
4. 1845
Correct Ans: (3)
Explanation: The first advertising agency was established by Volney B. Palmer in Philadelphia in 1841. Palmer’s agency served as a broker between advertisers and newspapers, helping businesses create and place advertisements. This innovation marked the beginning of the advertising industry as a professional field, facilitating the growth of commercial advertising and helping businesses effectively reach their target audiences.