Search for the correct sequence on the following media appeared on the global scene (A) Radio – Newspaper – TV – Internet (B) Newspaper – Radio – TV – Internet (C) Newspaper – Radio – Internet – TV (D) Radio – TV – Newspaper – Internet Correct Ans: (B) Explanation: The evolution of global media […]
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Identify the correct sequence of media as they became popular, arranged in chronological order (A) Printing Press – B’ casting – Narrow casting – Web casting – User generated content (B) Printing Press – Narrow – casting – User generated content – B’ casting – Web casting (C) B’ casting – Printing Press – Narrow
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In Radio, the term FM stands for (A) Frequency Modification (B) Frequency Modulated (C) Frank Mode (D) Frank Mass Correct Ans: (B) Explanation: In radio broadcasting, FM stands for Frequency Modulated. This term refers to a specific method of transmitting sound signals. Unlike AM (Amplitude Modulation), FM varies the frequency of the radio waves to
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The term ‘Vividh Bharati’ is related to (A) School Education (B) College Education (C) Radio (D) TV Correct Ans: (C) Explanation: The term “Vividh Bharati” refers to a popular radio service operated by All India Radio (AIR). It plays a significant role in providing entertainment and cultural programming in India. This service, introduced in 1957,
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Match List-I (Person) with List-II (Field): List-I (Person) List II (Field) (a) Leonal Fielden (i) Radio (b) Noam Chomsky (ii) Advertising (c) David Ogilvy (iii) Public Relations (d) Ivy Lee (iv) Media Criticism Codes: (a) (b) (c) (d) (A) (ii) (iv) (i) (iii) (B) (iii) (i) (iv) (ii) (C) (iv) (iii) (ii) (i) (D) (i)
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News deadlines have become constant because of: (A) news media (B) television (C) radio (D) evening newspapers Correct Ans: (B) Explanation: Television has made news deadlines constant. Unlike print media, which had fixed publication times, television news operates on a continuous cycle. News programs air regularly throughout the day, pushing newsrooms to meet strict deadlines.
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Read the passage below, and answer the questions that follow based on your understanding of the passage: Undoubtedly, the new media pose some interesting challenges to audience research in relation to both reception and use. First they facilitate the multiplication of personally – owned media (from mobile phones to the television set), thereby encouraging the
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Global electronic media are collectively described as: (A) mediascape (B) media monopoly (C) media culture (D) media iceberg Correct Ans: (A) Explanation:Scholars describe global electronic media collectively as mediascape. Arjun Appadurai introduced this term in his framework for understanding global cultural flows. He used it to explain how electronic media shape perceptions and influence
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