The main purpose of asymmetric two-way model of public relations

Leave a Comment / June 2012 (III), MCQ (Question-Answer), Public Relation & Corporate Communication, UGC-NET (Paper III) /

The main purpose of asymmetric two-way model of public relations is (A) Distortion of facts (B) Scientific persuasion (C) Personality promotion (D) Discourage competition  Correct Ans: (B) Explanation: The asymmetric two-way model in public relations aims to persuade the audience using research and strategic communication. James E. Grunig and Todd Hunt introduced this model as […]

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