Assertion (A): Typefaces selected for printing a newspaper enable its distinct appearance Reason (R): Typefaces of different fonts have their own personality, which in turn reflects the newspaper’s personality (A) Both (A) and (R) are true (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is […]
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In newspaper design, weight means: Correct Ans: (C) Explanation:In newspaper design, weight does not refer to how heavy something is physically. Instead, it points to optical weight—how visually strong or dominant an element appears on the page. Designers use this concept to lead the reader’s eye and establish a clear reading path. Optical weight depends
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When the first and last columns have solid text, it becomes (A) Vertical layout (B) Horizontal layout (C) Circus layout (D) Frame layout Correct Ans: (D) Explanation In newspaper design, a Frame Layout appears when solid text fills both the first and last columns, enclosing the content in the middle. This layout creates a border-like
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An editor, in order to maintain consistency in visual style in his newspaper, should (A) Use outlines in bold types (B) Use all cap headlines (C) Use fonts within one type family (D) Use italics for intros Correct Ans: (C) Explanation: An editor should use fonts within one type family to maintain visual consistency in
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Fulcrum is the optic centre for designing a newspaper’s (A) front page (B) editorial page (C) sports page (D) inside pages Correct Ans: (B) Explanation: In newspaper design, the fulcrum acts as the optic center of the editorial page, ensuring visual balance and structural harmony. It helps in organizing text, images, and white space, making
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