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mass media impact

The most potent tool of media imperialism is

Leave a Comment / June 2014 (III), Mass Media, MCQ (Question-Answer), UGC-NET (Paper III) /

According to some critics, the most potent tool of media imperialism is(A) Newspaper(B) Radio(C) Magazine(D) Television Correct Ans: (D) According to many media critics, television acts as the most potent tool of media imperialism. They emphasize this point because television, more than any other medium, penetrates homes worldwide, often shaping public opinion, culture, and values. […]

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The Decline of Folk Media in the Age of Mass Media

Leave a Comment / Dec 2013 (III), Mass Media, MCQ (Question-Answer), UGC-NET (Paper III) /

Assertion (A): Folk media are now museum artifacts. Reason (R): They are unable to survive against the power of technology-propelled massmedia. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R) is false. (D) (A) is

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