When a straight forward proposition is used in advertising, it is

When a straight forward proposition is used in advertising, it is called (A) Emotional approach (B) Dogmatic approach (C) Creative approach (D) Typical approach Correct Ans: (B) Explanation: The dogmatic approach in advertising uses straightforward propositions to convey a message. This method presents information in a firm and authoritative manner, leaving little room for debate. […]

When a straight forward proposition is used in advertising, it is Read More ยป