corporate image

Corporate Identity and Corporate Image:

Assertion (A):  Corporate identity leads to Corporate Image. Reason (R): It promotes social identity and social responsibility. (A) Both (A) and (R) are true (B) Both (A) and (R) are true but (R) is not the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is […]

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Understanding the Role of Communication Service in Public Relations

Assertion (A): Communications service is the role most frequently associated with public relations. It includes the inward communication of information about the company and its activities to all publics of interest to the company. The communications may be given by any appropriate media. Reason (R):  It is broader than mere issuance of press releases as

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