Admass in an ad campaign is for

Leave a Comment / Advertising and Marketing Communication, Dec 2014 (III), MCQ (Question-Answer), UGC-NET (Paper III) /

Admass in an ad campaign is for Correct Ans: (A) Explanation:Advertisers use the term admass to describe the specific group of people they aim to influence through a campaign. This group is the target audience—the individuals most likely to respond positively to the message, product, or service. Rather than broadcasting to everyone, ad campaigns focus […]

Admass in an ad campaign is for Read More »