When colours in an advertisement are not harmonious, it is When colours in an advertisement are not harmonious, it is identified as Correct Ans: (D) Read More »
The number of readers who can recall of seeing advertisement is The number of readers who can recall of seeing advertisement is referred to as Correct Read More »
Number of agate lines of advertising printed in a specific period is The number of agate lines of advertising printed in a specific period is known as Read More »
The principal feature of marketing communication The principal feature of marketing communication (A) Surplus-demand (B) Product life (C) Hidden prices (D) Read More »
Theme advertisements normally contain Theme advertisements normally contain (A) Discount data (B) Emotional appeal (C) Investment information (D) Colourful Read More »
Scheme advertising aims at _________ promotion. Scheme advertising aims at _________ promotion. (A) Institutional (B) Creative (C) Internal (D) Consumer Correct Read More »
Publishing or telecasting controversial advertisements is a Publishing or telecasting controversial advertisements is a (A) PR tactic (B) Political stunt (C) Non-commercial Read More »
Correct Sequence of Marketing Approach in Advertising and Public Identify the correct sequence of marketing approach in relation to advertising and public relations. (A) Read More »