The term ‘audiences’ recognizes __________ of media consumers. (A) the homogeneity (B) the heterogeneity (C) the passiveness (D) the resistance Correct
Another communication’ is (A) receiver-centric (B) sender-centric (C) channel-centric (D) technology-centric Correct Ans: (A) Explanation:The term ‘Another Communication’ challenges the traditional
In communication, pleasure results from a particular relationship between meanings and _______. (A) contentions (B) power (C) manipulation (D) isolation Correct
In semiotics, smoke is considered as (A) vertical communication (B) horizontal communication (C) circular communication (D) indexial communication Correct Ans: (D)
Factor of___________ has contributed for the emergence of a specialized media audience. (A) localisation (B) culture (C) personal mobility (D) work
Magazines have well-defined formats to reach out to (A) conflicting interests (B) competing editors (C) TV news produces (D) select audiences
